Journal

Batik and Tenun Endek Diplomacy as a Cultural Legacy from Soeharto’s to Jokowi’s Administration

P-ISSN : 2087-1236

E-ISSN : 2476-9061

The research explored an interesting relationship between Indonesian cultural heritage and international relations. It focused on Batik Indonesia and Tenun Endek Bali as strategic tools for cultural diplomacy efforts across different presidential administrations. Starting with President Soeharto’s use of Batik as a gift at the United Nations in the 1980s, these textiles have appeared at six major ASEAN and APEC Summits. The key research question was whether these gorgeous textiles had been effective in promoting Indonesian culture on a global stage. The research aimed to analyze the evolution of Batik Indonesia and Tenun Endek Bali, emphasizing significant international events where they gained recognition, such as the ASEAN and APEC Summits. The research applied a qualitative method and archival content to analyze the journey of batik and Tenun Endek Bali in Indonesian diplomacy. The findings present a compelling narrative. The research suggests a potential link between the use of batik and Tenun Endek and positive outcomes at global meetings, including free trade (APEC 1994), regional cooperation (ASEAN Summit 2011), and consensus building (G20 2023). This highlights Indonesia’s evolving role on the international stage. The research offers a fresh perspective by examining the long-term use of batik and Tenun Endek Bali by Indonesian presidents as cultural diplomacy tools at global events, proposing a novel link to positive outcomes, and highlighting cultural heritage’s potential as a ‘soft power’ diplomatic strategy.

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Beyond Batik Lasem: Utilizing Instagram for MSMES’ Growth Opportunity and Challenges

P-ISSN : 2087-1228

E-ISSN : 2476-9053

The research explored the distinctive attributes and unique impact of Lasem’s online batik shops on the development, cultural preservation, and women’s empowerment of Micro, Small, and Medium Enterprises (MSMEs). Employing a descriptive qualitative method, the researchers integrated theories of women’s empowerment, local economic development, and cultural preservation to analyze data. Data were collected through in-depth interviews, participatory observations, and document studies. Meanwhile, thematic analysis was conducted, involving data coding, categorization, and interpretation. The findings indicate that Lasem’s online shops, which hold daily, weekly, or spontaneous Instagram live sales sessions, significantly influence these areas. These shops highlight the town’s cultural heritage and leverage its Internet infrastructure. The research reveals substantial employment of women of all ages in Lasem’s online batik sector, emphasizing platforms that teach skills and promote economic independence. Live sales attract foreign clients, enhancing Lasem’s global reputation and promoting tourism and cultural preservation despite its remote location. Results show that the Instagram live sales environment is modest but growing, with most online shops offering frequencies. Social media participation by women significantly boosts financial independence and skill development. Live sales events also draw international buyers, and online marketing promotes Lasem’s culture. The research supports several Sustainable Development Goals (SDGs): Decent Work and Economic Growth (SDG 8) through skill development and income generation for women; Industry, Innovation, and Infrastructure (SDG 9) through digital marketing for cultural preservation and tourism; and Sustainable Consumption and Production (SDG 12) through quality packaging and ethical consumption. These efforts enhance economic empowerment, cultural sustainability, and responsible consumerism.

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TO WRITE HIDDEN MESSAGES: MANUSCRIPTS AS SOURCE OF INSPIRATION OF PAKUALAMAN YOGYAKARTA BATIK

P-ISSN : -

E-ISSN : -

Since 1813, the Kadipaten Pakualaman has been an integral part of the Javanese Principalities. Located in Yogyakarta, the current ruler, Paku Alam X, is dedicated to advancing public welfare. A prominent cultural achievement of Pakualaman is the revival of court batik, led by GKBRAA Paku Alam. She draws bold inspiration from the striking golden hues found in ancient court manuscripts. As the spouse of KGPAA Paku Alam X, GKBRAA Paku Alam has skillfully transformed these illustrations into unique batik patterns in the Pakualaman style. Each motif imparts valuable wisdom and life lessons from revered poets and thinkers of the past. Through her efforts, GKBRAA Paku Alam has made a significant and lasting contribution to the Indonesian Batik legacy.

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